Christophe wrote:Logical at this price ...
But the important question: was it selling at a loss?
Hard to say.
If we estimate 500 € / kWh of Li-On, the pack of 16 kWh costs 8000 €. Knowing how much PSA gets from batteries is impossible, maybe less ...
If it is not certain that the sale is at a loss, it is however certain that the profit is very low. The phenomenon is in any case limited by the number of cars sold.
Then, as Did67 explains, there are indirect repercussions: advertising, media diversion ...