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by Remundo » 22/08/14, 14:29

Obamot wrote:D-Day –1 ...: tomorrow: outcome and proposals ...

Sharpen your pencils and MAKE YOUR OWN PROPOSALS.

Wire totally open! 8)

Kind regards.

PS: the night brings Remundo advice :? : Cheesy: propose yours, then ...

there is a thread on it ...
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by Obamot » 22/08/14, 14:44

I did not see your suggestions, though?

so there was still no one who promised to shave gratis the next day Image

I'm inaugurating! ... Image
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by Remundo » 22/08/14, 16:11

there was already the association éconologie
https://www.econologie.com/forums/associatio ... t8916.html

and then there's another big topic "suggestion for improvement", but I don't know where it went. :?

edit: I found several

https://www.econologie.com/forums/remarques- ... -vf24.html

https://www.econologie.com/forums/re-booston ... 12505.html

https://www.econologie.com/forums/reorganisa ... 72-10.html

reading... :P
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by Obamot » 22/08/14, 16:52

Maybe, but that's not the bottom of this present thread ...

The current observations that we could draw from them (if everyone had them as they have) would put all these links aside. Because at the time of these posts we still lacked elements of appreciation. (And without wanting to offend you, some in the links above have even become "unsavory... ")

In a few words: the problem is no longer where we believe it was, with hindsight. And since then there has even been a very clear advance of mediocrity on all levels.

In my humble opinion: it is primarily a problem of management, administration and even ethics, at a certain stage. Something to which people are more and more sensitive!

Without going into too much detail: it looks like there is a sort of "overflow" sometimes!

I can hardly say more in the state. 8) :? There you are ...

But it's an open thread ... Here we can freely debate, I presume! : Lol:
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by Obamot » 23/08/14, 02:15

D-Day +1 ... Basic principle of marketing (everyone does, even without knowing it ...) Image Image

Image
Source: giphy.com

There are organic bananas at Lidl, Aldi ... etc ...!

After having studied the file (field, urbi and orbi ...) what is important, it's the need

However, we cannot say that there is no need, since the offer has exploded in all areas of "green business", ecology, renewable energies, energy savings and insulation, etc ...!

Some do not even manage to follow ... For example the "organic" has even landed at the hard discounter ... (Even if the "organic" in itself, is not a total good news, it's just cited here as an example of consumer interest ...)

If you have a "product" to sell, and the market trend is FB, youtube or whatever, if you haven't matched your offer to demand (marketing mix: price + product + distribution + communication), so there you missed your approach. But you cannot blame ex nihilo, neither the change in consumption habits, nor the referencing (since in the case of econologie.com, there was a huge historical "installed base" ... and that even if there is no 'there had not been, the new attractiveness in the appropriate medium could only have increased the audience if the "message" had been well received), then it is not the fault of FB or what and even less to isolated individuals (the good deal) ... The truth can only be because the turn was badly taken (or not taken) or that the approach was wrong, or whereas the "product" himself was badly perceived, more suited to his time or lacking.

So, through the paradigm "supply VS demand", the "Brive market"is always right when the need is well targeted!

Except that there are some who do not respect the rules of the game (including some banks) but that's another debate ...

In the present case, it is the "com"which is catastrophic amha.

Everyone could see it. Point bar and end of the story if it does not change! (It did not change in 1 year, it was worse)
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by Remundo » 23/08/14, 08:55

Hi Obamot,

You want to improve com ', that is.

Specify how ... :P
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by Obamot » 23/08/14, 12:26

Hi Remundo! Among the solutions, there is everything except "com" here no? : Cheesy: therefore "any" would be "Well"?

... or Amen, "Econologie.com would suddenly be asking?" But it would be new!

Some hypotheses otherwise ...
Based on the experience of other sites with the same problem (so no typing, but I affirm that some have "succeeded"): it would be worth a global reflection and here I see only one: "Respect for the product promise"! But I've always been told that you do not drink to a donkey that is not thirsty ... Image (if people do not want the product, for example, where else, if ... if ...)

Since we are at ba ba, if you want to talk about "com", when there is a big delay, in some cases you have to be careful. One of my teachers (who was the right hand of one of the biggest distribution chain in my area) always told us "That a very good "with" but made on supported lies and manipulation on the basis of a bad product, would make this product disappear even faster from the market. " It has always been true!(*)

In other cases, when someone claims that there has been "com", but the result is not in line with the forecasts, we immediately know that there is a problem ... In other cases, according to the stats, if the"patented"live on and live in isolation, ditto ... There's a problem and it is imperative to highlight it! These are always assumptions eh (something in general, since everything is case by case .. .)

So if you want, the question is not so much "What" com "?" we would like, because there, that would be really very very easy to solve (this is why I am wrong to say that "would be to change the forum"- that's why the other threads are inappropriate - but to point out mismatches between"product promise"and objective reality of the facts, why not ...). As an example, let's say that we want to sell a 20 Watt LED projector ... then we should ask ourselves "What product do we offer?", therefore its characteristics (and to whom, when, how, and why ... with timer for parking spaces or indoors for domestic lighting, etc.) And there you are Remundo decision-maker? Because if so, something would possibly be possible here, if you were a requester ... otherwise there would be only one solution, only one (as it stands): clarify "the product offer", because hiding that a pleasure boat is not made to be a commercial cargo ship, that would not fool anyone! So administration completely separate from the forum compared to the shop (in particular to avoid conflicts of interest, etc: easier said than to succeed, I admit, but if you are "the boss" then you have free rein to act) .. . except if ... (always if ... all this is "made to measure" ...)

Today people are posting in a forum pseudo-associatif.com is a kind of mess (we can see it immediately when presenting the site, that nothing is clear ...). In other cases (other sites) one can wonder if there are real rules of the game (?) (Or on the contrary of "I want to eat everything there ", it is according to ...), rules of the game with deontology (?) or even an ethical concern (?) that can hold, because there is a little of all that at the same time in the thinking of people about ecology, if you know what I mean (and from what I could see, but it is debatable ... it is surely even richer than we imagine) and in the middle of all this, there is always someone who struggles like hell to move the boat forward ... And at the other end, people who have "a request"!

In other cases (we are always in the hypotheses and the metaphors, eh), if it was a question of having several "advices"who can give a new direction and influence decisions, there it would be imperative that there are several admin's with the same voting weight (there is no miracle ...), and that the majority are people above all suspicion, because otherwise the ship will sink sooner or later!

Alchemy to achieve ... always easier to say than to do ... It can not be improvised!

I wish you a good thought around, eh ... and a good weekend 8) : Wink: : roll:

"Day" D "+2 ...", more ... maybe ...

(*) PS: Because just for fun: you in the event that you had to raise the bar of a multinational, and sell a product by doing its "com"faced with contemptuous people who would be born manipulators / liars and who would not keep their promises while living in denial, what would you do? ...
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by Obamot » 24/08/14, 02:08

"D" day +2 ... Basic principle of marketing: background VS market research (just to know where we are going ...):

Image

It helps to avoid getting there : Arrowu: : Arrowu: : Arrowu: with complaints! To know in advance where you set foot, and avoid unfulfilled promises-products (all "By surprising the" customer "with what he expects implicitly" but that he has not necessarily yet verbalized, and which proves that we have "succeeded" in his campaign).

So a "product manager" will watch out for empty promises and omissions (sometimes even lies about the merchandise) ...

The problem is that in our time, it is not so clear anymore, as long as people are sheepdogs and they are made to swallow just about anything at first ... But in the end , if the product does not correspond to their expectations, they end up realizing it insidiously, and there it is well finished ... (for example the washing powders or additives "active oxygen" which are effective but which screw up your laundry in a single wash, making the fabric very dry and giving fragile fibers to tearing ...)

Or sectors with cartel agreements, such as in IT, where it is unfortunately no longer the barge who decides anything ...! (A real scandal and no one protests, as if it had become inevitable ... Strongly that the Chinese bring out their own OS, that we end with the hegemony between Redmond and Cupertino and Linux which is also "in step ").

Fight as you can against "Cloud Computing" ...

"D-day +3 ...", the continuation ... maybe ...
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by Obamot » 25/08/14, 01:32

"D" Day +3... Basic principle of marketing: organization, coordination and simultaneity of actions:

Image

For a message to carry and obtain maximum impact on sales, everything must be "ready" at an instant. "T"

(including key elements such as: product supply, pricing policy, distribution for replenishment, and of course the "com" POS - advertising campaign etc).

Before it's too early, after it's too late, when it's time it's time: The slightest desynchronization can have a catastrophic effect on the efficiency of the action! And everything falls to the ground...

For the rest: today nothing or not much, it's hard as a Monday! : Cheesy:
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by plasmanu » 26/08/14, 22:44

J + 4 nothing to add the artist.
And by pity: "lessdetroll"
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